About Mike Rusch

Based in Downtown Bentonville, Arkansas, Mike is the Chief Executive Officer at Pure Charity, a nonprofit dedicated to building world class technology solutions for Nonprofit Organizations, Individual Fundraising, and Community Advocacy.

Mike currently serves on the Board of Directors for Help One NowMercy House GlobalCanopy Northwest Arkansas99 Balloons@HopeMob, Laundry Love, and Serve Northwest Arkansas.  

Prior to Pure Charity, Mike worked for Nickelodeon, The Walt Disney Company, Hershey Foods, and served in the US Marine Corps. Mike is a husband of 22 years, father of 4, a lover of a great story, and never too far from a fly-fishing river.  

But when the Bible speaks of love, it measures it primarily not by how much you want to receive but by how much you are willing to give of yourself to someone. How much are you willing to lose for the sake of this person? How much of your freedom are you willing to forsake? How much of your precious time, emotion, and resources are you willing to invest in this person? Tim Keller, The Meaning of Marriage