About Mike Rusch

Based in Downtown Bentonville, Arkansas, Mike is the Chief Executive Officer at Pure Charity, a nonprofit dedicated to building world class technology solutions for Nonprofit Organizations, Individual Fundraising, and Community Advocacy.

Mike currently serves on the Board of Directors for Help One NowMercy House GlobalCanopy Northwest Arkansas99 Balloons@HopeMob, Laundry Love, and Serve Northwest Arkansas.  

Prior to Pure Charity, Mike worked for Nickelodeon, The Walt Disney Company, Hershey Foods, and served in the US Marine Corps. Mike is a husband of 22 years, father of 4, a lover of a great story, and never too far from a fly-fishing river.  

Your true friends will be willing to sit with you in silence not for a week, but for as long as it takes. Your real friends will encourage you to keep talking, crying out to, arguing with God. And when you would be tempted to despair and quit the dance floor, saying that you simply lack the strength or the faith to go on, it is only your real friends who will have the love to leave you alone with the One who desires, above all, to finish the dance with you. Michael Card, A Sacred Sorrow