About Mike Rusch

Based in Downtown Bentonville, Arkansas, Mike is the Chief Executive Officer at Pure Charity, a nonprofit dedicated to building world class technology solutions for Nonprofit Organizations, Individual Fundraising, and Community Advocacy.

Mike currently serves on the Board of Directors for Help One NowMercy House GlobalCanopy Northwest Arkansas99 Balloons@HopeMobCity Sessions, and Serve Northwest Arkansas.  

Prior to Pure Charity, Mike worked for Nickelodeon, The Walt Disney Company, Hershey Foods, and served in the US Marine Corps. Mike is a husband of 21 years, father of 4, a lover of a great story, and never too far from a fly-fishing river.  

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“The Danger of a Single Story” by Chimamanda Adichie

All that I had heard about that them is how poor they were.  So, that it had became impossible for me to see them as anything else but poor.

Their poverty was my single story of them.

America reCycled ~ Notes from the Road