About Mike Rusch

Based in Downtown Bentonville, Arkansas, Mike is the Chief Executive Officer at Pure Charity, a nonprofit dedicated to building world class technology solutions for Nonprofit Organizations, Individual Fundraising, and Community Advocacy.

Mike currently serves on the Board of Directors for Help One NowMercy House GlobalCanopy Northwest Arkansas99 Balloons@HopeMob, Laundry Love, and Serve Northwest Arkansas.  

Prior to Pure Charity, Mike worked for Nickelodeon, The Walt Disney Company, Hershey Foods, and served in the US Marine Corps. Mike is a husband of 22 years, father of 4, a lover of a great story, and never too far from a fly-fishing river.  

Who Needs Who?

I’m sure a lot of you have heard this statement, “I need Africa more than Africa needs me”. This rings so true to me.  

Throughout this adoption process I have come to realize so many things. God has used this experience to draw me near to him in such an amazing way!  It has been such a journey of rediscovering myself, a journey of finding a passion for a people, a country, a continent! A continent that 15 months ago I knew little about, but it instantly captured my heart.  

But now, this place, Africa, has my heart and is inspiring who I am, what I believe, what I’m passionate about and what I want the world to  stand up for.  And the craziest part! I haven’t even been there!

My heart can hardly wait to see our baby girls face, who is she? What’s her name?  How old is she? What does she look like? But as I wait for our referral, I am just humbled to be on this amazing journey, where my eyes have been opened and my heart is overflowing!

So in the end- “who needs who?”  We both do!!!!!

I know, I know!!!

Will looking for "crawdads" at Tanyard Creek